Friday marked the start of a six-plus week period new Los Angeles Dodgers pins are available to fans who purchase at least eight gallons of fuel through the My 76 mobile app.
After downloading the app and when at a local 76 station, customers can scroll horizontally through the deals on the home screen in order to find a Dodgers pin. After picking the desired version, consumers are asked to follow the on-screen instructions in order to redeem the pin.
Only one Dodgers pin is available per purchase of eight gallons of fuel per day. Thus, fans can easily obtain both pins through separate transactions on different days.
This year’s pins series celebrates 60 years of partnership between the Dodgers and 76. They released pins for Opening Day of the 2021 season and again late last year in support of the Los Angeles Dodgers Foundation.
Current Dodgers pins by 76 are available through Wednesday, Aug. 31.
History of Dodgers and 76 partnership
The Dodgers and 76 have a longstanding history, and a pins series in 2019 coincided with the brand’s iconic logos returning above the scoreboards at Dodger Stadium.
“We’re beyond thrilled to extend this historic sponsorship and return the iconic 76 logos to their original positions on top of both scoreboards, just like when the stadium opened,” former Dodgers senior vice president of global partnerships Michael Wandell said at the time.
“Through the years, the Dodgers and 76 have created collectible pins, player portraits and unforgettable memories – as fill-ups turned into game tickets – forming a legacy relationship that is embedded into the fabric of both brands.”
The relationship, now in its 60th year, began when 76 assisted former Dodgers owner Walter O’Malley with the funding required to construct Dodger Stadium following the team’s move from Brooklyn to Los Angeles.
For two decades 76 was the only visible brand signage at Dodger Stadium. The 76 ball was first seen during the inaugural season at Chavez Ravine in 1962.
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